To debut Dubai-based fragrance brand Arcadia , MASN created an immersive theatre performance and interactive experience for press and influencers in Dubai.
The experience, "Rooms by Arcadia", had guests taken on a journey through ten rooms that represented ten of Arcadia's first edition of fragrances.
Pictured above: Vanilla Pod Room
Press play to watch the Arcadia Launch Event
Pictured above: The Waiting Room
Pictured above: Milk Musk Room
Pictured above: Royal Orchard Room
Pictured above: Royal Orchard Room Details
Pictured above: Periwinkle Room
Pictured above: Periwinkle Room Details
Pictured above: Fumeé Room
Pictured above: Fumeé Room from the top
Pictured above: Vanilla Pod Room
Pictured above: Candy Dust Room
Pictured above: Candy Dust Room Details
Pictured above: Showcase room details
Pictured above: Showcase Room Details